services
Three ways I can help. All of them end with proof.
Every engagement ends the same way: the fix verified on the live beacon, and a written summary you can hand to anyone.
$ audit
Tracking Audit
Your numbers look off, or you're about to scale spend and want to trust the data first.
- Every conversion checked: configured → published → live beacon
- A verdict per conversion: works, broken, or not fixable from the tag manager (and who can fix it)
- Alert triage: is that Google Ads warning, or that drop in conversions, real?
- A plain-language summary plus the technical detail for your developer
turnaround: 3–5 days
$ fix
Fix & Troubleshoot
Something specific stopped counting, and you need it counting again.
- Dead click and form conversions
- Chat, scheduling, and widget leads in iframes or Shadow DOM
- Wrong purchase values, duplicate purchases, missing order IDs
- Tags not loading, not publishing, or blocked by consent settings
turnaround: 1–3 days once I have access
$ implement
Implementation
You're launching, migrating, or finally doing tracking properly.
- New GTM or Tealium builds, documented
- GA4 e-commerce and key events
- Meta Conversions API and Enhanced Conversions, with dedup
- Server-side tagging and Shopify Customer Events
turnaround: 1–3 weeks, scoped up front
Also: Astro and React marketing sites · Google Apps Script workflow automation
process
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01 Scope
What we know, what I'll check, and what I'm skipping. Before I dig in.
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02 Evidence chain
Configured → published → live beacon. The UI isn't the truth. What fires is.
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03 Fix
The smallest change that fixes the root cause, not the symptom.
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04 Prove it
Verified on the live beacon, without firing fake conversions into your ad accounts.
industries
- Multifamily & senior living EliseAI · Yardi/RentCafe · Entrata · Knock · PERQ
- E-commerce
- B2B & industrial supply
- Home services
- Automotive
- Education
- Healthcare
- Hospitality & attractions
Not sure which one you need?
Tell me what's going on